o2 designed this experience to promote awareness regarding the TouchSmarts unique interface and ease of use by enabling D7 attendees to be a part of a large social painting. Participants were invited to interact with three HP TouchSmarts that were networked with 3 corresponding HP large format printers. By interacting with the custom software application designed by o2, participants are able to see their digital creations instantly appear on the scrolling canvas. Pieces from each day of collaborative painting were displayed so that visitors could see the work that they helped inspire and create.